How Successful Authors Build Readership

Reader Relationships

As an author, building relationships with readers is crucial to creating a loyal following and increasing book sales. It allows you to engage with your readers, get feedback on your work, and promote your future releases. Following are some ways that you can build relationships with your readers:.

Interact on social media:

Social media platforms are excellent tools for authors to connect with their readers. Regularly sharing updates about your work and personal life, responding to comments, and conversing with your followers can help you build a solid and engaged community of readers.

Allowing your readers an insight into your past and future books, the characters, and some plot turns will keep them coming back for more.

Attend book events:

Book signings, book festivals, and other events are a great way to meet your readers in person. You can sign copies of your books, give a talk, and answer questions. Appearances not only help you build relationships with your existing readers but also allow you to reach new ones. Also consider virtual book club meetings where many readers may conveniently gather as a group and interact with the author.

Start a newsletter:

Creating a regular newsletter can help you stay in touch with your readers and keep them informed about your upcoming releases, events, and other news. You can also share exclusive content like behind-the-scenes glimpses into your writing process or early access to upcoming releases.

Readers who are also your fans are delighted to be offered exclusive specials or discounts.

Host giveaways:

Hosting giveaways on social media or your website rewards your readers and builds engagement. You can give away signed copies of your books, merchandise related to your work, or even personalized messages or interactions. Additionally, offer a pre-order discount exclusively for the database of your loyal readers when a new book is about to launch.

Respond to reader emails:

When readers take the time to reach out via email, make sure you respond promptly and thoughtfully. A response shows that you care about your readers and helps you build a more personal relationship with them. The rewards of this small gesture will have an everlasting impact.

Offer exclusive content:

Providing your readers with exclusive content like short stories, deleted scenes, or character backstories can help build community and excitement around your work. You can offer this content to your email subscribers or as a reward for your most loyal supporters.

Building lasting relationships with readers takes time and effort, but it's well worth it in the long run. Engaging with your readers creates a loyal fanbase and offers valuable feedback that can help you improve your writing and create better books.

The team at ImaginePublicity is here to help.  If you’d like to test the waters with no obligation, a free consultation call is the perfect opportunity to explore your possibilities! Let’s make contact today!