All posts tagged: online domain name speculators

5 Easy Pieces: Learning the Hard Way, Losing Your Domain

Yes, it happened. A renewal date came up, was missed and before you know it, when attempting to pay the renewal we find out the domain was put up for auction and purchased by someone else. Now what!? Facing the situation professionally was hard and embarrassing, my head hit the brick wall several, painful times before I sucked it up and started hunting for ways to remedy the situation. (found that security giant Checkpoint did the same thing)  Luckily, and I highly recommend everyone do this, I had purchased a back-up domain name so the site did not go down completely.  But, it was an unnecessary, time-killing task that was not on my already busy to-do list. Why would anyone else finding a domain want a domain name with someone else’s name?  Well, if you, as a marketer and branding consultant have done a good job, that domain name has real value, especially to online “speculators.”  Just like house flipping in the real estate market, domain names are online real estate and speculators love to …