Year: 2017

It's never too late for social media marketing

Is it Too Late to Establish a Social Media Presence?

When it comes to marketing, individuals and small business owners are faced with a dilemma because there are so many social media channels trying to satisfy their marketing needs. The increase in the number of available traditional and digital marketing channels presents a new question all together, which is, “What marketing strategy should we focus on if we want to produce results?” In only two words, social media. It’s no longer a debatable topic. Social media is by far the world’s most valuable marketing channel simply because it produces tangible and actionable results. And, whether you are an individual or a business, it’s relatively easy to create your message on social media. Even in 2017, some individuals and businesses are reluctant when it comes to establishing a social media presence because they think they are late to the party. Well, you aren’t late to the party at all, there is still a lot of room for you or your company to have a presence on social media. Why? Recently, the CEO of Facebook (the world’s …

Opengate Inc. Autism Awareness

Opengate, Inc. Lights Up Blue for Autism Awareness Month

  Officially April 2 is deemed World Autism Day and across the world it’s celebrated by lighting up blue on buildings, homes, and businesses to bring attention to autism. April is also National Autism Awareness month set aside to educate communities and bring awareness to autism. Promoting and recognizing the complexities of autism, as well as fostering inclusion and acceptance, is a large part of the planned activities at organizations like Opengate who serve many individuals diagnosed with autism. Liz Dama, who works with individuals in our Day Program, has declared “Blue Tuesdays” during the month of April where everyone wears blue in recognition of the national campaign, Light it Up Blue. The accepted symbol for autism awareness is puzzle pieces of many colors representing the complexity of the condition. Each color reveals an enhancement of the nature of autism, as well as the possibilities for a life well lived through proper understanding and awareness. “Interests and talents can turn into careers. Developing and nurturing these unique abilities can make life more fulfilling for a …

Dottie Laster Heidi Search Center

Dottie Laster April Events

As Executive Director of Heidi Search Center and a licensed private investigator, Dottie Laster switches hats often; from searching for missing persons, investigating cases of possible human trafficking, and, most importantly, awareness and fundraising for the 25-year old non-profit agency in San Antonio. Private and corporate donations are the lifeblood of Heidi Search Center covering the daily expenses and keeping the agency open to continue helping those going through the trauma of having a missing person. Under Dottie’s leadership, they have a 98% recovery rate. In March, 2017, Dottie Laster was featured in Vanity Fair Confidential on the Investigation Discovery channel who covered the case of “El Gallo,” leader of one of the largest human trafficking rings in Houston. Dottie played a large part in bringing down this ring and helping over 120 girls escape. She has continued assisting them over the years and believes that El Gallo was operating undisturbed for 20 years before being apprehended. Locked up Next Door can be viewed online at the Vanity Fair Confidential website. April is shaping up to …

Chaos to Calm: FREE Event with Jillian Maas Backman & Paula Cross

Do you find it challenging to achieve peace, quiet, and joy in your life? Are you caught up in worry and discouragement about situations in our world played out in the headlines? Treat yourself and join us for the dual expression of words and music with two creative and intuitively-inspired women who use their arts to find calm in the midst of chaos. Use this evening as an opportunity to get in touch with your own inner peace and create harmony going forward. Jillian Maas Backman, author, and Paula Cross, singer, are uniting for an evening of fun and conversation along with an exchange of ideas tailor-made for the weary in all of us. The evening will include personal accounts of how these two artists transposed the universal intuitive works of words and music to offset the world’s chaos, and how expression of the soul can bring calm to anyone who makes the time to look inward. The public is invited to attend this  FREE open house which will run from 6:30pm through 8pm. Drinks and …